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Samsung Galaxy Studios
As part of a global initiative, Samsung Electronics America introduced six Samsung Galaxy Studios across the U.S., providing consumers with a unique opportunity to engage with the brand’s latest innovations. These interactive spaces were designed to offer hands-on, immersive experiences with Samsung’s newly launched devices, allowing visitors to explore the technology through live demonstrations, interactive exhibits, and personalized product showcases. Each studio also featured the convenience of on-site purchases, making it easy for consumers to seamlessly integrate the latest Galaxy products into their daily lives. This initiative underscores Samsung’s commitment to bridging the gap between technology and consumer experience, fostering deeper connections with its audience.
OUR ROLE:
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Integrated Marketing Strategy
Programming
Operations / Sales
BA Staffing & Training
Promotional Collateral
A/V & Device Management
